There's been a flurry of activity surrounding the indie and micro-cinema world over the last few days and it all started with Paramount announcing that they're going to get into developing and producing micro-budget films. I recently read a post from Mark Stolaroff, the guy behind "No Budget Film School" and a writer for Film Radar, that lit Paramount up. Here's a link to the post. He's 100% right, for sure... however, as an optimist, I'd like to hear what Paramount's game plan is before I lambaste them. As someone who's been involved in indie and micro-budget filmmaking, when I hear that Paramount wants to get involved, I certainly hope that they do it right and doing it right would definitely involve reaching out to the existing micro-cinema community. In fact, I read through every article I could find, trying to find some sort of lead on who I could contact, and the only name mentioned is Adam Goodman, who happens to be Paramount's production chief. So, I guessed at his email address and sent him an email. Will I get a response? Doubt it. But if he did and he asked for help... after asking for some sort of paid position in guiding this micro-cinema initiative, coupled with some sort of signing bonus, this is what I would tell him...Micro-cinema is a different animal than indie film. Really, there's less of a jump from indie film to studio film than there is from indie film to micro-cinema. When I talk about "indie film", I'm talking about stuff like "The Wrestler" or "Little Miss Sunshine". When I'm talking about micro-cinema, I'm talking about "Paranormal Activity" or "Blair Witch". I'm not going to touch on studio films here, they're put together by armies of lawyers, marketers, writers and producers. For studio films, the story and how the films are shot pales in comparison to what the overall concept is and how marketable the film will be. For example, "Transformers 2" was one of the biggest grossing films of the year... I'm not sure 'story' was high on their list of concerns. In any case, when dealing with indie films, story becomes extremely important. In fact, the film is ALL story. You'll need an impeccable screenplay and you're going to need great actors to bring characters to life, adding to what's on the page and giving them three dimensions. You'll probably want the director to work closely with the writer, if they're not one in the same, and you'll want an editor who's fully on board with the directors vision. In the end, it's all about story. With micro-cinema, you require an equally impeccable story, but micro-cinema filmmakers have to deal with another element that no other filmmaker has to deal with... and that's the medium itself. Micro-cinema, by its own nature, has a distinct look and feel. It's handheld, it's choppy, it's shot on DV, the lighting sucks, the sets are cramped, locations are never ideal... it's called micro-cinema for a reason. Fix all of those things and you're really not a micro-cinema film anymore. So, you have to justify the medium. "Paranormal Activity" and "Blair Witch" were both shot as documentaries. The handheld HD on "Open Water" gave it that 'real' look, like something you'd see on the National Geographic channel. A recent film that I saw, "The Butcher", was shot as a first person snuff film. The list goes on, but the point is that you need to embrace the look and feel and justify it... try to be something you're not and you're going to fail.
So, I agree with Mark when he says, "Good Luck, Paramount", but I'm cautiously optimistic. There's a lot of good micro-cinema filmmakers out there... and they're not all offspring of current Paramount employees, toiling around in L.A.. They're everywhere. Hopefully Paramount realizes this and reaches out. There would be something very cool about a studio reaching down into the micro-cinema community and asking for assistance in lifting this little sub-genre, that we all love so much, out of obscurity. If Paramount wanted to do it right, that's just what they would do. They would reach into the micro-cinema community, find some filmmakers, give them some budget... but also give them the keys to the kingdom. Keep the budgets under $100K, BUT let the filmmakers use the resources that they take for granted... Treat it like a training ground, work with them. Have your team of lawyers, marketers and developers sit in with them every once in a while and everyone can learn from each other. Sounds good, doesn't it? Well, we'll see what happens... at least I know what I'm going to say to Adam Goodman if he gets back to me.
Well, really... for all intents and purposes, it was an unremarkable weekend at the box office. The Disney animated film, "The Princess and the Frog", won the week by taking in around $25Million, "The Blind Side" dropped to second and "Invictus" debuted in third, taking in just over $9Million. If you were hunting for a story, there's a couple in here, I suppose. One being that "The Princess and the Frog" would actually be considered a success and this is amazing for a couple reasons... one, it's animated traditionally and traditionally animated films haven't fared that well as of late. Two, the main character is black. Pretty cool, really... I'm glad to see it did well. I find it a little odd that "Invictus" had a mediocre opening. After all, it is a Clint Eastwood film with Matt Damon and Morgan Freeman. You'd think it would do a bit better than that. Then again, it's a film about rugby that involves Nelson Mandela and South African history... not exactly stuff that's the top of people's minds in North America around Christmas time. For me, the big story is next week, as James Cameron's "Avatar" finally hits the screens... and, me, personally... I'm filled with nervous anticipation. Until then, there's a handful of decent looking horror films coming out on DVD this week. As usual, you can click on the title and go to their Amazon page, where you can read more and/or buy the film AND you can 

I guess everyone that wanted to see "New Moon" already saw "New Moon", as "The Blind Side" overtook it at the box office this weekend, but really only because it slipped the least. Also, the new releases didn't exactly catch on fire... "Brothers" fared best, coming in third and grossing close to $10Million. "Armored" came in sixth with just over $6Million and "Everybody's Fine" came in tenth with just over $4Million. Having said that, those three films were all relatively low-budget for Hollywood, costing somewhere around $20 to $25 Million each. Things heat up a bit next week, as "Invictus" comes out... then, the following week, comes the 800 lbs gorilla, "Avatar". As for the week in horror DVD's, it's a bit slow, I've gotta say... although there are a couple of great looking indie films in here. As usual, you can click on the titles and go to their Amazon page, where you can read more and/or buy them... and you can head over to our Youtube page by clicking 

Well folks, here we are... the last day of November, mere hours before we enter the last month of 2009 and less than 3 weeks until "Avatar" comes out. At the box office, "New Moon" continued to dominate, pulling in another $42Million, boosting it's grand total take to over $230Million. "Old Dogs" came in 4th, with a take of over $16Million and "Ninja Assassin" came in 6th, with a take of just over $13Million. "The Road", which I did NOT get to go see, but really wanted to, came in at 11th... but it was in extremely limited release, only coming out on 111 screens. The good news? It DID have the highest average, per theater, take... at $13,721, which is really cool. Reviews have been great and I do hope to check it out soon. As for what's coming out on DVD tomorrow, well... you can check out all the trailers on our Youtube Page, which you can find by clicking
Well, it's Black Friday... the biggest shopping day of the year. The only thing that I'm wondering is, what are people buying? Like, we've had the year of the HDTV, we've had the year of the gaming console, people are always buying surround sounds systems, computers, camera's... but what's going to be big this year? Personally, I think gaming is going to be big again... the early adopters all own consoles and so do most casual gamers. However, now the late adopters and the masses are getting into them, as the consoles have really taken ownership of the "media center" space and, believe it or not, I think that's good news for the DVD and home entertainment industry. The studios and distributors just have to figure out how to get their content in there. Netflix appears to be blazing the trail, at this point, but watch out for companies like Sony to change the game. In any case, I'm not buying anything today... I'm waiting. Now, taking a quick look at what's in the theaters, it's a fairly weak weekend. "Old Dogs" and "Ninja Assassin" are the two big releases and, sorry... I'm never going to see "Old Dogs" and "Ninja Assassin", the Wachowski Bros produced ("Matrix") and James McTeigue directed ("V for Vendetta") 80's throwback doesn't look theater worthy... but I could be wrong. If you check it out, let me know what you think. I'm teetering on this one. For you artsy folks, "The Road" is getting a limited theatrical release this weekend and I really want to check it out. It's based on the 2006 novel, of the same name, by Cormac McCarthy, the guy who wrote "No Country for Old Men". It's about a father and son in a post-apocalyptic wasteland and I'm a sucker for post-apocalyptic wastelands...
